ShippingTree rebranded to Kase, reflecting its position as a true omnichannel fulfillment provider for digitally native and omnichannel retailers alike.
The rebrand initiative follows the acquisition of ShippingTree by WSI (Warehouse Specialists, LLC) in February 2024.
“Our commitment to process, our focus on people, and our continued investments in technology is what separates Kase from market competition,” says Peter Davis, VP of fulfillment at WSI/Kase. “Specialized products and unique brands deserve a partner that understands their business, shares their passion, and has the capacity to grow together— rare but essential qualities for lasting success.”
Key takeaways:
- Kase, backed by 60 years of supply chain expertise, instantly expands its fulfillment footprint, adding over 13 million square feet of warehouse space across the United States.
- Kase’s tagline, Beyond Fulfillment, emphasizes its mission to take order fulfillment to new levels with a customer-centric approach that scales with brands from startup to enterprise.
- The company aims to deliver adaptable solutions for retailers of all sizes and provide network efficiency, transparency, technology, inventory and returns management.
“Kase is designed to deliver a true omnichannel fulfillment experience that is wanted and lacking in today’s marketplace, putting customers at the forefront,” says Jesse Kaufman, former CEO of ShippingTree. “E-commerce brands will continue to experience the same entrepreneurial and tech-forward support of ShippingTree while benefitting from expanded omnichannel retail services that scale with their growth across all channels.”
