
BrightAI and Pelsis Group are advancing their collaboration with the rollout of more AI-powered pest management solutions for the food and pharmaceutical industries. Initially, the Pelsis Digital platform, developed in collaboration with BrightAI, was available in the popular Cobra LED insect light traps as part of a pilot program. Following the success of that pilot, Pelsis Digital Gen 2 technology will now be deployed in the Halo and Flytrap product lines, further automating and optimizing pest control across a broader range of facilities.
For food and pharmaceutical facilities, pest control is more than an operational concern—it is essential to maintaining safety, preventing contamination, and complying with stringent regulatory standards. Even a small pest outbreak may result in reputational damage and can be a multimillion-dollar disaster waiting to happen, as contamination can trigger FDA inspections, production shutdowns and supply chain chaos.
“Pest control in food and pharma is about more than managing nuisances—it’s about safeguarding supply chains and protecting public health,” says Alex Hawkinson, founder and CEO of BrightAI. "The stakes are incredibly high in these industries, where a few pests can trigger disastrous consequences. This expansion will put our AI-powered light trap product in more factories, enabling more businesses to take a proactive stance. Together with Pelsis, we’re arming companies with the tools to outsmart pest control challenges.”
Key Takeaways:
- BrightAI and Pelsis joined forces to introduce smart, AI-driven solutions that shift the strategy from reactive to proactive. Powered by BrightAI’s Stateful OS technology, the platform operates on a simple yet effective cycle:
- Monitor: Pelsis’ digital insect light traps are equipped with BrightAI’s cameras and sensors to provide 24/7, real-time monitoring, alerting operators to potential infestations before they escalate.
- Diagnose: The data captured trains advanced AI models that identify pest species and trends, allowing for tailoring treatment plans to the specific pest—for example, using different remediation strategies for fruit flies versus drain flies.
- Act: Actionable insights guide technicians to specific hotspots, allowing them to act on day one of detection, prevent outbreaks, reduce pesticide use, and keep food and pharmaceutical production running smoothly.
- All of the data is collected in a web portal, a centralized platform for tracking pest trends, generating reports, and ensuring audit readiness across multiple sites. With this portal, pest control technicians or site managers can log in and see any glue board in any factory across the globe. The system also provides a mobile app that guides field technicians to specific glue boards and areas requiring intervention, optimizing response times to identify growing infestations before they become a problem.