Venture Capital Flocks To Food Delivery: One Investor’s Take On Delivery Wars

More than $1 billion was invested in 2014 – an almost fourfold increase year-on-year – with a further half a billion dollars invested in Q1 2015, according to CB Insights.
Deliveroo logo 55b10c19491e0

Food delivery has emerged as one of the hottest markets for venture capital investment, according to Martin Mignot, an investor with Index Ventures and a board member of Deliveroo, a U.K.-based delivery service, writing in TechCrunch.


Since the successful IPOs of Just Eat and Grubhub/Seamless a year ago, almost every week has brought fresh news of large-scale funding announcements for existing players, or the launch of a new service, making it one of the most competitive sectors currently, according to Mignot.

However, competitive does not mean saturated: with online penetration at roughly 1 percent, food and grocery delivery remains one of the largest markets still overwhelmingly offline, and its transition to online/mobile in the coming years will create a wealth of opportunities for entrepreneurs.

“As a board member at Deliveroo, I have had the chance to watch the space’s evolution over the past eighteen months, and have come up with three thesis, and three predictions, as to how the current ‘food delivery war’ may play out,” he writes.

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