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Mobile Technology Drives Customer Loyalty

Mobile Technology Drives Customer Loyalty

Jul 3, 2013

The conclusion following a survey by EPiServer found that retailers are primarily using mobile devises to increase customer loyalty and not drive sales. Bob Egner, vice president of product management at EPiServer spoke with Mobile Commerce Daily.com saying, “The survey shows that mainstream retailers are reaping the greatest rewards from their mobile strategy through greater customer loyalty and personalization.” To read more, click HERE.

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