How A Logistics Provider Positioned Burger King For Fast Growth In India

ColdEx Logistics, based in Gwalier, India, has allowed Burger King to expand in India by positioning its vehicles in the restaurant’s parking lot, ensuring a continuous supply of Whoppers that proved unexpectedly popular, according to a story in Forbes Magazine. ColdEx, which began as a transportation provider, has bagged some of the biggest customers in the business, and provided logistical support and distribution services to well-known international brands operating in India, including Subway, Domino’s Pizza, Starbucks and KFC. 

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