Delivery Logistics Platforms Keep Restaurants in Control

With restaurants competing for every consumer dollar, delivery logistics platforms like Bringg offer control over visibility, data analytics and customer experience.

Kai Pilger 666758 Unsplash
Photo by Kai Pilger on Unsplash

When it comes to the consumer experience, few companies set the bar like Amazon and Uber. When either company jumps, it signals the market to do the same. Their entrance into the food delivery sector with services such as Uber Eats has changed the game for restaurants in their quest to remain competitive and meet customer demands. Customers now want the convenience of transparency and control over how their food is prepared and delivered.

With today’s full-service food delivery aggregators, order and delivery preference can be easily achieved. And it shows in the statistics. According to Morgan Stanley, 40 percent of total restaurant sales will be delivery, and 58 percent of total restaurant delivery will be online by 2020.

Guy Bloch, CEO of Bringg, provides his insights into the current environment and how restaurants can gain exposure in a crowded market while maintaining margins and brand control.

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