Every year, hundreds of food products are recalled by the FDA and USDA. Retailers pull them from shelves within hours. But the consumer who bought that product last Tuesday - and still has it in their refrigerator - is almost entirely on their own.
NoshGuard closes that gap by monitoring FDA and USDA recall feeds every two minutes and matching alerts against enrolled consumers' purchase histories.
Key takeaways:
· NoshGuard delivers targeted SMS and email notifications, typically within minutes of a recall going live, to consumers affected by the product recall.
· NoshGuard is retailer-agnostic. Consumers enroll once, list the products and brands they buy, and receive alerts regardless of where they shop.
· NoshGuard also tracks over 3,700 private label brand relationships across Walmart, Aldi, and Target.
· The B2B layer serves grocery retailers and food manufacturers directly: real-time recall dashboards, consumer notification as a service, and compliance documentation, all designed to complement existing traceability infrastructure without requiring loyalty program integration.
