Two-Hour Grocery Delivery is Now Free for Amazon Prime Members

E-commerce giant Amazon is making its grocery delivery service free for Prime members in the United States.

Getty Images 926538832 Grocery Shopper
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E-commerce giant Amazon is making its grocery delivery service free for Prime members in the United States. The company will integrate all orders for groceries into a single portal as well. 

According to Reuters, the portal will have one and two-hour delivery windows and will include grocery delivery from services such as Amazon Fresh and Whole Foods Market. 

Amazon will roll out the service in stages: Prime members who have yet to order groceries can request an invitation to participate in the service.The company did not say when it will start taking on new grocery-delivery customers.

Previously, the delivery minimum for Amazon Fresh services was $35 in a majority of the 2,000 regions it was available in. In New York City it was $50. 

Amazon is also attracting customers to Amazon Fresh services by waiving the $14.99 fee, which many customers had opted out of since the company raised Prime membership fees to $119 earlier this year. 

However, the price reduction could challenge some of Amazon's largest rivals. Walmart currently charges a $98 annual fee for grocery delivery, though it is testing a service where it allows Walmart employees to put groceries into customers' refrigerators while they're away from home. 





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