Maksym Yemelyanov AdobeStock_332228476
Simbe announced Store Intelligence capabilities tailored for fresh departments, delivering near real-time visibility into some of grocery’s most operationally complex and strategically important zones.
“From produce to baked goods, fresh is the performance center of the grocery store because of its importance to shoppers,” says Brad Bogolea, co-founder and CEO of Simbe. “Deloitte research shows they’re three times more likely to switch grocers if fresh execution falters. Simbe gives retailers the visibility and control to meet those expectations, at a time when outdated, manual processes are no longer an option.”
Key takeaways:
- Tally, Simbe’s autonomous mobile robot, scans packaged fresh goods daily, identifying out-of-stocks and pricing issues with unmatched accuracy.
- Tally Spot, a fixed-sensor solution, provides high-frequency monitoring for fast-selling items like rotisserie chickens, pre-cut fruit, and grab-and-go meals.
- Virtual Tour delivers immersive panoramic views of perishable zones, enabling HQ and regional teams to assess merchandising and freshness without needing to be onsite.
- Aisle Views offer time-lapse shelf imagery, supporting better planning, rotation, and merchandising decisions across locations.
- RFID-enabled Tally Spot further improves freshness tracking and inventory rotation using real-time expiration data.
- By combining autonomous robotics, fixed sensors, RFID, and immersive virtual tours, Simbe provides full-store transparency.
