
John Galt Solutions announced enhancements to the Event Manager within its Atlas Planning Platform, introducing new price optimization and sensitivity analysis capabilities, enabling organizations to better understand and quantify how price changes influence demand, profitability, and supply chain performance.
“The addition of price elasticity sensitivity analysis within Atlas Planning Platform reflects the growing demand for advanced planning tools that bridge financial and operational decision making,” says Matt Hoffman, VP, product and industry solutions at John Galt Solutions. “As market conditions continue to rapidly fluctuate, John Galt Solutions continues to empower companies with the advanced analytical power they need to predict outcomes, balance tradeoffs, and protect profitability.”
Key takeaways:
· With Atlas’ new sensitivity analysis, planners can simulate how price changes related to tariffs or other cost pressures might impact the business. Whether preparing for next year’s budget cycles or short-term demand changes, this functionality helps companies stay agile in a volatile global economy.
· Building on Atlas’ proven AI and causal forecasting capabilities, Event Manager uses advanced machine learning, including AutoML modeling, to identify and measure the impact of key business drivers (such as price, unemployment and cost factors). These models allow companies to perform sensitivity analysis across a wide range of variables.
· Intuitive, color-coded visualizations help users quickly understand the full range of customer response to pricing, from the point at which demand drops, to where profit and volume are optimized.
· Atlas’ Event Manager enhances the platform’s Safety Stock Optimizer, which also benefits from expanded goal-seeker and sensitivity analysis capabilities to dynamically balance holding costs, order costs, and service levels. Users can now determine the most profitable safety stock configuration across changing conditions – as well as make event-specific anticipation stock decisions.
“Atlas’ price elasticity is more than just a powerful tool for predicting future demand,” says Zac Nemitz, director of global product strategy at John Galt Solutions. “It has become a crucial lever in financial and supply chain planning to help strengthen the overall supply chain strategy and turn uncertainty into opportunity. Planners can quickly model and visualize how pricing shifts impact demand, margins, and inventory helping them stay ahead of the competition.”




















