Ravi Pratap MaddimsettyRavi Pratap Maddimsetty, CTO and co-founder of Uniqode.From the AuthorRegulationsWhy QR Codes with Poor Scan Experiences are Undermining Measurable Touchpoint OpportunitiesUniqodeIf the post-scan experience doesn’t deliver, it sends a broader message that the brand doesn’t follow through.Page 1 of 1