Dr. William Madden

Whole Brain Consulting Dr William Madden

Dr. William Madden is co-founder of Whole Brain Consulting. 

More from Dr. William Madden
For a brand that can’t keep up with demand for their primary product, it makes no sense to shut down production for pre- and post-production cleaning on line extensions that have unique flavors, but not a big audience.
As Big Brands Optimize SKUs, Opportunity Abounds for Smaller Competitors
As big brands have been optimizing production, they are also discontinuing those products that only appeal to a small sampling of consumers.
August 24, 2020