Thailand Company Chooses Provider for Retail Expansion

Jesta I.S. Vision Suite will help Berli Jucker power multi-channel strategy

Bangkok—Aug. 29, 2013—Jesta I.S., a global provider of enterprise business solutions, announced today that Berli Jucker PLC, (BJC), a Thailand-based organization, engaged in trading, manufacturing, and services, has selected the Jesta I.S. Vision Suite to initiate and expand on their retail plans.

In adopting Jesta I.S.'s system, BJC will use the Vision Suite to power their multi-channel retail strategy. BJC will leverage the solution for managing its retail operations in Thailand and Vietnam.

With this kind of initiative and development, it was imperative that BJC partner with a unified solution provider with a proven retail system for the Asian market. The Vision Suite delivers a one stop shop for all BJC's needs, empowering their retail network with fully integrated solutions throughout the enterprise and with experience in the Far East market.

"One of our biggest goals was to partner with a global solution provider that can bring business expertise, implementation agility, and a technology platform to help us become a leading retailer in the entire Asian region," said Phidsanu Pongwatana, SVP, Berli Jucker. "The Vision Suite will help us implement best business practices, and deliver business performance visibility during the critical initial stages of the retail business rollout in Thailand and Vietnam."

A key deciding factor for BJC was the solution's scalability and proficiency with the Asian marketplace. Upon implementation, BJC will have an end-to-end integrated system delivering greater ability to analyze store strategy and visibility over retail decisions. The Vision Suite is developed and tailored to support BJC's expansion throughout Asia. In the retail environment, maximizing efficiency in every part of the supply chain is necessary for meeting customer expectations, providing automated and complete control over every facet of that chain, the Vision Suite will power BJC to leverage synergies, cut operational costs and streamline processes.

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