Lee A. Falk

Bimbo Bakeries Lee Falk

Lee A. Falk is vice president, supply chain logistics for Bimbo Bakeries USA.

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How Perishable CPG Supply Chains Augmented by DSD Networks Prevailed During the Pandemic

Contrary to common perception, not all supply chains struggled to meet demand. Perishable CPGs, for example, excelled because they were well positioned to respond to the unique challenges posed by the pandemic.