Nichole Gunn

Nichole Gunn is vice president of marketing and creative services at Incentive Solutions.

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How Manufacturers and Distributors Can Use Loyalty Program Software to Secure Brand Preference in the Food Supply Chain

For companies looking to maintain growth and secure customer loyalty, capturing the attention of their customer base and collecting invaluable buyer-data are major benefits of investing in a customer loyalty program.

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Using Technology-Driven Incentive Programs to Improve Sales Tracking Through the Distribution Chain

While many food and beverage manufacturers and distributors are familiar with the role of incentives in increasing channel sales, fewer think of incentive programs as technology platforms for sales tracking and data collection.