Nichole GunnNichole Gunn is vice president of marketing and creative services at Incentive Solutions.From the AuthorWarehousingHow Manufacturers and Distributors Can Use Loyalty Program Software to Secure Brand Preference in the Food Supply ChainIncentive SolutionsFor companies looking to maintain growth and secure customer loyalty, capturing the attention of their customer base and collecting invaluable buyer-data are major benefits of investing in a customer loyalty program.Supply Chain VisibilityUsing Technology-Driven Incentive Programs to Improve Sales Tracking Through the Distribution ChainIncentive SolutionsWhile many food and beverage manufacturers and distributors are familiar with the role of incentives in increasing channel sales, fewer think of incentive programs as technology platforms for sales tracking and data collection.Page 1 of 1
