Drinking Up The Competition

Dr Pepper Snapple Group partners with the City of Victorville, CA, to build a sustainable distribution hub.


To overcome this challenge, the City of Victorville is constructing a new $30 million wastewater treatment plant designed to accommodate industrial and domestic discharges. Victorville’s development of the new wastewater treatment plant proved to be a key factor in DPS’s final decision to locate to the city.

Developing A Food Cluster

Shortly after DPS announced its operations in Victorville, Plastipak Packaging Inc., a global leader in product packaging, announced its plans to occupy a 260,000 square-foot LEED Gold-Certified building also within SCLA. The company will manufacture plastic bottles to be used at the DPS production facility, as well as other major consumer product manufacturers.

The bottling company will also utilize Victorville’s new wastewater treatment plant. Plastipak’s existing customers include Proctor and Gamble, Pepsi, Kraft Foods, Kroger and Tropicana.

The relocation and expansion of Dr Pepper Snapple Group and Plastipak have laid the foundation for a food and beverage industry cluster in Victorville.

With its location, business incentives, sustainable leadership and infrastructure, Victorville has met the unique demands of the food and beverage industry, putting itself in prime position for growth in this evolving and competitive market.

Metzler is director of economic development, City of Victorville, CA.

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