ProducePay announced a new Visibility solution to provide fresh produce marketers and retailers full transparency of produce shipments from farm to fork.
“Delivering high-quality produce across global supply chains is fraught with challenges, leading to high rejection rates, frequent disputes and disappointed customers – not to mention a staggering level of food and economic waste,” says Patrick McCullough, CEO of ProducePay. “We hear it from our customers all the time - more predictability means more profitability. By giving total visibility into quality and orders from farm to final destination, we’re bringing retailers surety of supply, empowering marketers to fulfill their commitments to deliver produce on time and in full, and giving growers greater confidence that their produce will be accepted after shipment. This is the definition of predictable commerce.”
Key takeaways:
- By combining best-in-class technology with on-the-ground agronomists, this solution adds a critical capability to the company’s Predictable Commerce Programs.
- ProducePay’s Visibility solution gives buyers the ability to monitor and manage produce shipments from their fingertips - seamlessly accessing an unprecedented level of detail and control all within a centralized, digital dashboard via the company's platform.
- Features include real-time, comprehensive information on produce quality, quantity, shipment status, and more; real-time order tracking including order progress, shipping conditions and location; and end-to-end visibility enabling multiple stakeholders to efficiently manage order progress, including acceptance, adjustments, invoicing, and rejections.
