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  • EPC-advantaged: Products or scenarios, such as promotional events, with high benefit potential and few issues with tag read rates, which provide a logical starting point for pilot programs;
  • EPC-testable: Products or scenarios where business benefits are less apparent and/or some deployment challenges exist. These products or scenarios should be the focus of readability and tagging tests with the goal of moving them into the EPC-advantaged category;
  • EPC-challenged: Products that do not have foreseeable benefit potential in the near term and present significant deployment challenges. This tier requires focused testing and, potentially, additional research and development.

"The goal of this framework is to help companies and the industry begin productive discussions on identifying challenges with this technology and using learnings from pilot programs or additional research to overcome them — all with the goal of eventually moving EPC-testable and challenged products into the EPC-advantaged tier," Stegeman adds.

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